Cape Town Cafe is a famous club located on the Titos road, Baga. After re-opening in November 2017, CTC’s aim was to regain the crowd and the vibe that existed prior to their closing. To accomplish this, we came up with a social media campaign called #MixItUp and built a website for the same. The campaign was aimed at only ladies and required them to mix and create their own cocktail on the site, give the drink a fancy name and submit their entry. Every week a lucky winner would win alcohol worth 10K! The results of this campaign were great.